LINE Ads Manager

LINE Ads Manager is the self-serve dashboard where you build, run, and report on paid ads across LINE's apps and services.

You sign in with a business account, connect a LINE Official Account and a payment method, then set up campaigns, targeting, budgets, and creative without going through a sales rep. Delivery runs inside LINE Chat, the LINE VOOM feed, the news tab, and partner placements, and results report back into the same dashboard.

A Bangkok skincare brand opens Ads Manager, picks Website Conversions, uploads three image ads, sets a daily budget, and has traffic flowing to its product page the same day without ever speaking to LINE.

It is a regional platform, not a global one. LINE is dominant in Japan, Thailand, and Taiwan and marginal almost everywhere else, so it earns budget only when your buyers actually live inside the app. People set it up out of curiosity and then wonder why the audience is empty.

No LINE users in your market, no reason to open the dashboard.